Cognitive psychologists and survey researchers have acknowledged that answering survey questions can be a complex cognitive task. Research suggests that when people answer survey questions, they go through four stages. Arrange the stages in order.
A. Comprehension
B. Judgement
C. Response communication
D. Retrieval
Choose the correct answer from the options given below:
Pick an option to check yourself, or open the answer below.
Show answer & explanation
Correct answer: A. A, D, B, C
Explanation
Tourangeau's survey-response model: comprehension → retrieval → judgement → response.
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