Which of the following statements about the ethnographic method are true?
- A. It enables study of how literature is consumed in defined social and historical settings.
- B. Janice Radway's Reading the Romance (1984) is an early example.
- C. Ethnography is seen as uncovering an objective reality.
- D. Lutz and Collins's Reading National Geographic (1993) uses ethnographic methods.
- E. Ethnography privileges objective data over interpretation.
Pick an option to check yourself, or open the answer below.
Show answer & explanation
Correct answer: D. A, B, C and D only
Explanation
Per the key. Radway interviewed romance readers in 'Smithton', and Lutz and Collins studied the magazine's production and readers.
Note: Statement C is doubtful: modern ethnography stresses interpretation over objectivity.
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